Lincoln was initially laid out near the Salt Creek and Nebraska’s few large cities, which is not located along the Missouri River or the Platter River. The city is home to the state’s government and has a flourishing business community. Lincoln’s leading industries lies in its government, education, banking, health care, insurance, and others. Its workforce is highly educated, considering that the University of Nebraska is located in the city, which became very attractive to its business expansion and developing new businesses. Lincoln is the home to many national corporations. It is known for its friendliness, central location, diversity in its culture, and a reasonable cost of living. The city is attractive to many young professionals when its government leaned toward improving the city for its downtown housing option, nightlife, trendy shopping, and recreational activities.
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